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We run our own companies on Hover. Here are the numbers.
Our own startup, and an AI ads agency we invested in with a partner. Everything Hover finds and fixes, the numbers, and where AI still hits its limits, posted as it happens, good days and bad.
We reveal the numbers on 1 November. Follow @hoverdotteam on X → to see them first. Every post, as it goes up: follow @hoverdotteam on X →
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We run our own companies on Hover, and post the numbers: what it finds, what gets fixed, and where AI hits its limits. #HoverInPublic
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Our own startupThe team building Hover. Kuala Lumpur
Deployed here
- 3apps Hover reads
- 1Tag on the team
- 1workflow running
Before Hover
Customers write in by email, the pipeline lives in a sheet, and the team talks in Slack. Replies slip when everyone thinks someone else has it.
Gmail
Slack
Pipeline sheet
hover.team@hoverdotteam— Nov
Day 0. We switch Hover on at our own startup, on our own inboxes and chats.
GmailSlackPipeline sheethover.team@hoverdotteam— Nov
Day 1. Our own first brief. Slightly embarrassing for the team building it:
A customer asked about pricing three days ago. Nobody replied.
- Inbox: “What would this cost for 30 people?”
- #sales: “I thought you had it”
hover.team@hoverdotteam— NovScheduled
hover.team@hoverdotteam— DecScheduled
The numbers so far
Workflows automatedJobs Hover and Tag now run on their own
Workflows automated: not revealed yetExecutions runTimes those workflows ran and finished
Executions run: not revealed yetRevenue made · RMAgainst the AI spend · revealed 1 NovAI spend to come
Revenue made: not revealed yetCounted from 1 November and updated as results come in, the good and the bad.
An AI ads agencyAn AI ads agency we invested in with a partner. Kuala Lumpur
Deployed here
- 3apps Hover reads
- 1Tag on the team
- 2workflows running
Before Hover
Client sign-offs land in WhatsApp groups, the campaign tracker lives in Google Sheets, and the team talks in Slack. Nobody sees all three at once, so approved changes wait while the old ads keep running.
WhatsAppCampaign trackerSlack
hover.team@hoverdotteam— Nov
Day 0. Hover goes live at an AI ads agency in KL. It reads their client chats, the campaign tracker and Slack. Nobody changes how they work.
WhatsAppCampaign trackerSlackhover.team@hoverdotteam— Nov
Day 1. Their first brief. Two clients said yes in WhatsApp, and the ads never changed:
Two clients approved new ad copy in WhatsApp. The old ads are still running.
- Client group: “OK go with version B”
- Campaign tracker: still on version A
hover.team@hoverdotteam— NovScheduled
hover.team@hoverdotteam— DecScheduled
The numbers so far
Workflows automatedJobs Hover and Tag now run on their own
Workflows automated: not revealed yetExecutions runTimes those workflows ran and finished
Executions run: not revealed yetRevenue made · RMAgainst the AI spend · revealed 1 NovAI spend to come
Revenue made: not revealed yetCounted from 1 November and updated as results come in, the good and the bad.
Coming soon
Numbers revealed on 1 November
Results from 1 Novemberdayshoursminutesseconds
Both companies already run on Hover. This is how their numbers will look.